101 Things I Learned® in Business School (2/E)
作者:Michael W. Preis,Matthew Frederick
出版社:Crown
2021年04月13日
ISBN:9781524761929
簡介

An informatively illustrated guide to business principles by a professor, entrepreneur, consultant, executive, and Harvard Business School graduate.


An informatively illustrated guide to business principles by a professor, entrepreneur, consultant, executive, and Harvard Business School graduate.


Success in business—and in business school—calls for a broad knowledge base and the ability to turn it into action. This accessible book provides a thorough grounding in the principles most essential to the study and practice of business, from corporate organization to maintaining customer satisfaction. Lessons include:


• key elements of organizational philosophy, structure, culture, and behavior

• ways to grow a business in new and existing markets

• why fast-growing companies may be chronically short on cash

• how to manage and interpret data when weighing a decision

• how to run a meeting most effectively

• how social and environmental responsibility can be good for business


101 Things I Learned® in Business School will appeal to students seeking traction in a demanding curriculum, to self-made entrepreneurs looking to improve their business practices, and to seasoned professionals seeking a refresher on core principles.