Defending Your Brand

{{ _getLangText('m_detailInformation_goodsAuthorText') }}Tim Calkins
{{ _getLangText('m_detailInformation_goodsPublisherText') }}Palgrave Macmillan
2012年09月04日
ISBN：9780230340343
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Kellogg on Branding in a Hyper-Connected World
Alice M. Tybout,Tim Calkins
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